Sales Development
Outsourced Sales Development
This is where MIE started, and it's still the most specific work MIE does: finding the right people, reaching them, and turning that into a qualified conversation for your team to close. MIE's SDR team is based in the United States.
The five-step process
Target
Identify the right accounts, and the people inside them who can say yes.
Reach
Cold calling, cold email, and outbound outreach, run against real targeting.
Follow up
Interest doesn't go cold from neglect.
Qualify
Confirm real fit before anything is handed off.
Handoff
A scheduled, qualified conversation for your team to close.
Reach
B2B cold calling
Cold calling works alongside cold email and other outreach to reach the right decision-makers and start relevant conversations.
Handoff
B2B appointment setting
Follow-up and qualification move interested prospects toward a scheduled, qualified conversation your team can take forward.
Why the boundary works.
MIE's core service, not a side offer
Outsourced B2B sales development is MIE's core service. It is the center of what MIE offers, not an add-on.
Real conversations, not lists
The result is a scheduled conversation with someone already qualified against your criteria, not a spreadsheet of names.
A clean handoff
Once a conversation is qualified, it goes to your team. Discovery, proposals, negotiation, and closing are yours, with MIE joining meetings or helping with quote follow-up when that's included.
Clear reporting, no black box. You can see the conversations and qualified opportunities coming out of your engagement, and where each one stands, laid out plainly.